Thursday, February 25, 2016

Slippery Slope Fallacy

According to Purdue Owl, a slippery slope is "a conclusion based on the premise that if A happens, then eventually through a series of small steps, through B, C,..., X, Y, Z will happen, too, basically equating A and Z. So, if we don't want Z to occur, A must not be allowed to occur either".

In other words, slippery slope is when a certain event is said to lead to another event, then lead once again to another event and keeps going until a final point is reached where the connection is unjustified and each step becomes more and more questionable or unlikely to happen. It can start with a small first step, and lead to a chain of events typically ending negatively. It leaves readers thinking that you're given multiple events in a situation that are not likely to happen all at the same time.


Here, take a look at the attached video from the Direct Tv commercial: "Don't wake up in a Roadside Ditch" that simply illustrates the slippery slope fallacy.

                                               https://www.youtube.com/watch?v=kIv3m2gMgUU
The simple message from this video is: Switch over from cable to Direct Tv or bad things will happen to you and you will simply end up on a ditch. (Slippery Slope)

Direct Tv uses the commercial, "Don't wake up in a roadside ditch", to convey to readers an argument for individual to get Direct Tv or severe consequences would then take place from a minor cause.
The man in the commercial has regular cable and tries to contact the company and gets upset. So he decides to blow off steam because he was so angry, but in the process of doing that he injures himself in the eye playing racquetball and receives an eyepatch. The eyepatch makes others on the bus think he is tough, so a group of guys decide to test his toughness. Following that, he woke up in a roadside ditch. What this video is portraying to us is a weak illustration of slippery slope because they are trying to cover up the fallacy with humor. A list of events were given in this video that are unlikely to happen and they tried to use humor to hide it. They are saying if you don't simply switch to Direct Tv, then bad things will happen to you.

This fallacy changes aspects in our culture by using persuasion amongst a serious of situations (usually negative) taking place continuously one after another, until you finally understand and get the message. This can be weak when trying to conceal with humor, but strong when used in the right way. In order to address the fallacy, pay attention to the actual message. Take a look at what is taking place. Make sure you know whether or not a series of events are given leading up to a final marking point, and whether or not the author is trying to persuade the reader in a way which makes them lean towards the key message. 

2 comments:

  1. This is a great example of the slippery slope fallacy, done for humorous effect. Usually the slippery slope fallacy is related to fear-mongering (when used about drugs, or gay marriage, or even dating that leads to sex).

    ReplyDelete
  2. I really enjoyed this post. The commercial that you added to explain your points really helped me understand the slippery slope fallacy to a great level! So I am assuming that you have Direct TV? Wouldn't want you to wake up in a roadside ditch!

    ReplyDelete